dub
The modern link attribution platform. Loved by world-class marketing teams like Framer, Perplexity, Superhuman, Twilio, Buffer and more.
💡 Why It Matters
Dub addresses a critical need for tracking link attribution, enabling engineering teams to gain insights into user interactions and marketing effectiveness. This open source tool is particularly beneficial for roles such as backend developers and data engineers, who require a robust solution for integrating link tracking into applications. With over 23,000 stars and steady growth, Dub demonstrates its maturity and is considered a production-ready solution. However, it may not be the best choice for teams looking for a simple or lightweight solution, as its comprehensive features may introduce unnecessary complexity for smaller projects.
🎯 When to Use
Dub is a strong choice for engineering teams that need a reliable link attribution platform integrated with modern frameworks like Next.js and TypeScript. Teams should consider alternatives if they require a simpler implementation or do not need the extensive features offered by Dub.
👥 Team Fit & Use Cases
This tool is ideal for backend developers, data engineers, and DevOps teams who are involved in building analytics and marketing systems. It is commonly included in products that require detailed user interaction tracking, such as marketing platforms and analytics dashboards.
🏷️ Topics & Ecosystem
📊 Activity
Latest commit: 2026-02-14. Over the past 71 days, this repository gained 441 stars (+2.0% growth). Activity data is based on daily RepoPi snapshots of the GitHub repository.